Pure Xtc’s "Hurt Me Bad" – A Dark Pop Anthem of Ambition and Pain

Kansas City’s alternative pop powerhouse, Pure Xtc, unveils her latest single, “Hurt Me Bad,” a raw and reflective piece that delves into the sacrifices and struggles of chasing ambition. Written for the short film Rangoon, this hauntingly honest track is accompanied by a visually arresting music video, bringing its themes to life. “Hurt Me Bad” is not just a song; it’s an anthem for anyone who has ever felt consumed by their passion.




At its core, “Hurt Me Bad” explores the darker side of ambition, the emotional highs that fuel you, and the sacrifices that leave scars. Pure Xtc masterfully conveys her personal experiences in the music industry, reflecting on the toll that relentless passion can take. She captures the bittersweet reality of loving something that can hurt you.




Pure Xtc explains, “When the director asked me to write from a place of perseverance and loving something that hurts you, I immediately knew where I was heading. Hurt Me Bad is a reflection of my journey through the music industry, the way we pour everything into something we love, only to find it slowly unraveling us.”




The music video for “Hurt Me Bad” seamlessly intertwines scenes from Rangoon, directed by Phillip Dixon. The cinematography by Sam Sullivan and Boots Collins captures the song’s themes with visceral precision, offering a stark visual narrative that enhances its emotional weight. The dimly lit shots and intense expressions perfectly mirror the haunting tones of the track, pulling viewers into its world of beauty and despair.



“Hurt Me Bad” is a quintessential example of Pure Xtc’s dark pop artistry. With a brooding melody, layered synths, and evocative vocals, the song creates an atmospheric soundscape that resonates deeply. It’s a perfect blend of vulnerability and strength, showcasing Pure Xtc’s ability to balance raw emotion with polished production.




“Hurt Me Bad” is a standout release from Pure Xtc, offering an intimate glimpse into her artistic journey while addressing universal struggles. With its compelling music and captivating visuals, this single solidifies Pure Xtc as a bold voice in the alternative pop scene. For fans of music that speaks to the soul, “Hurt Me Bad” is an unmissable experience.


Get In Touch With Pure Xtc:


Instagram: https://www.instagram.com/purextcmusic/


Website: https://www.purextcmusic.com


TikTok: https://www.tiktok.com/@purextcmusic

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